After-Sales, Servıce & Customer Management
After-Sales, Servıce & Customer Management
After-sales processes are seen as a support function in most companies.
Yet this is where the reason for a brand being chosen again lies.
The first thing examined:
What happens when a customer experiences a problem?
The real question:
How quickly is it resolved?
What does the customer feel during this process?
The goal is to eliminate the person-dependent structure.